Most of us know what we DON’T want in a customer, but wouldn’t it be more effective to know what we DO want? Also, how much we are willing to give to the people who we love and to who help us pay our bills…and even the sales people we associate with. 

Well, whatever you think about is what you create. Here’s my personal list. I mentor many other healers and people who want healing practices so I hope my list triggers some processing for you and ideas as to what you want to accomplish for YOUR business. 

This exercise taken from the book, Attracting Perfect Customers by Stacy Hall and Jan Brogniez 

My Perfect Client:

• After the exam I feel I have even more energy
• Allows me to keep normal office hours
• Appreciates my efforts
• Are drawn to me knowing that I have one of the keys to their health
• Are open to phone consultations
• Asks for referrals when I have completed my job with them
• Asks necessary clarifying questions to make the treatment work
• Attends to distractions so they can give me their full concentration
• Blends with my energy and connects with me
• Discusses one case/visit so I can focus my efforts completely
• Eats their fruits and vegetables
• Emails if there is a problem
• Feels free to consult other members on their team if I am not here
• Follows through with recommendations
• Gives credit to the alternative treatment where it is due
• Happily pays for services/products required for the treatment protocol
• Has a healing team that is congruent
• Has realistic expectations and is willing to do what it takes
• Is open to co-op advertising to cross market our businesses
• Is open to new ideas
• Is specific with feedback and has constructive recommendations
• Laughs with me and has a good time while we visit about health
• Listens to their body
• Makes appointments for rechecks and keeps them
• Makes me feel like I am an answer to prayer
• Makes me feel like I want to do more for them
• Money is a natural by-product of staying true to the mission
• My clients have abundant resources or are open to receiving them
• My clients strive to live balanced lives
• My clients support my personal mission statement
• My perfect customer seeks ME out
• My perfect customers are on time for their appointments
• My perfect customers come from all different religious backgrounds
• Occasionally responds to treatment modalities in a dramatic positive way
• Rarely, if ever, reschedules appointments
• Refers other perfect clients to me
• Respect my days off and are happy with my hours of business
• Respects and values both my time and their own time
• Sticks with the protocol we have worked out as a team unless we decide to modify it together
• Supports alternative medicine in many ways
• Supports me residually through other multiple streams of income
• They are committed to personal growth and development of themselves
• They are intelligent and demonstrate good common sense
• They are peaceful, calm, tactful, and kind
• They are the decision makers for their own health
• They challenge us to expand our capacities
• They communicate with me in a straightforward manner
• They find ways to encourage us to be the best we can be
• They have clarity and focus about health and life balance
• They have the same value system and work ethics as myself
• They live all over the United States and the world
• They look for innovative ways to market their own talents
• They make contributions to our community and our world
• They make decisions quickly and stick with a plan for 1-3 months
• They Pay it Forward in wonderful ways
• They plan ahead and let me know when they are low on supplements (7-10 days is optimal)
• They praise us to anyone and everyone
• They see the value of teamwork
• They strive to live life to their full potential
• They use their resources to make a difference for humanity
• They want me to be successful and to make a profit
• Trusts that I have their best interest at heart
• Understands that I work for them behind the scenes
• Uses quality supplements 

What I want my clients to expect from me.

• Act professionally and to be discrete
• Appreciate them sharing knowledge/techniques with me
• Appreciation and respect
• Ask clarifying questions
• Be open to learning from all avenues
• Be part of their healing team
• Check on their progress
• Choose healing modalities that fit into their lifestyle
• Draws out the gifts they are to accomplish for the universe
• Empower them to live a fantastic life
• Expect miracles. Make miracles happen
• Expect quality service with sustainable and extraordinary results
• Helps them to formulate their life purpose
• I refer to them because I believe in them
• Keep looking for ways to help them–even years later
• Keep studying and learning new healing modalities
• Know that I give great value
• Know that when I make a promise, I keep it
• Knows I will have a unique perspective on their health
• Knows that I work hard to keep my website with updated beneficial material
• Knows that my suggestions for other healers will fit them
• Let’s me tell them when I can’t do any more for them
• Listen to them with full presence
• Look for products that are superior and effective
• Love them
• Mail supplements/herbs/product out in a timely manner
• Maintain confidentiality about personal issues
• My clients expect me to have healthy boundaries
• Open new doors to understanding and perspective
• Pray for them and direct healing energy their way
• Process phone or email requests within 48 hours
• Provide them with resources
• Refer them to other healers that can help them
• Say only good things about them
• Support them doing their life purpose- gives them resources
• Take more continuing education than most other professionals
• To be an expert in my field and to always keep learning
• To be in communication with them on a regular basis
• To model health and prosperity
• To share my “secrets” with them on health/wealth
• Understand that they are the boss of their team

My Perfect Consulting Associates (Sales people) are:

• Are willing to share knowledge
• Commitment
• Credible skills and knowledge
• Good listeners
• Have a broad knowledge base
• Honest
• Integrity
• Open to collaborating
• Realize that consider them an asset to my life and the lives of others
• Refer clients back to me
• They are doing their life purpose and take it seriously
• They do what they promise to do
• They establish rapport and show me I can trust them
• They find ways to enhance my income
• They follow up
• They give more than they promise
• They have my best interest at heart
• They keep in touch with me 3-4 times/year
• They keep me in the loop
• They let me return goods that are not moving for full refund
• They refer perfect clients to me
• They tell me what products other healers are selling best
• They tell me what products they love best
• They update me on new products and services